It has become a matter of great importance as how marketers can connect to customers. There exists an easy way as how one can include fans and visitors to email marketing campaigns and it is including Opt in code to the Facebook page. It is necessary to include an application to a webpage that enables one to insert HTML. The process is similar to pasting HTML coding on any specific web page.
Firstly, it is necessary to log in to a Facebook account click on the ‘Add to page button’. Choose from the drop down menu at the extreme right. Click on the option Edit Info link. Next click on “Go to App”. One need to enter A Weber login details so that Facebook can connect to A Weber account. Next one should choose the list subscribers need to add. One can click on edit Info link in order to alter the name of the tab. Enter the name in the pop up and click on the save option.